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“Mum, it’s no good - the picture’s all funny!”

Technology

In a completely unexpected move, Entertainment In Video appears to have become the first studio to enable the Image Constraint Token for high definition content. This flag, when checked, only allows content to be output at its full resolution via a secure HDCP-compliant HDMI or DVI connection: in other words, those watching their HD material via component, VGA or non-HDCP DVI will end up seeing a downscaled 960x540 resolution image - in other words only slightly mor horizontal resolution than standard definition, and less vertical resolution than standard definition PAL. I can see the headlines already: “EIV’s HD transfers as bad as their packaging!”, “EIV begins producing HD content… but only some of you can watch it!”, and so on.

The Hollywood studios purportedly agreed not to enable the ICT flag until 2012, effectively giving audiences a “good grace” period in which to make the transition to HDCP-compliant hardware. Unfortunately, not being a Hollywood studio, it would appear that EIV are not bound by this agreement. The only title currently confirmed to be affected is their recent Blu-ray release of The Crow, but I’d put money on reports similar to this one pouring in for their other titles before long. Oh, and they’re also coded for Region B only.

EIV, eh? You gotta love ‘em.

 
Posted: Sunday, August 12, 2007 at 5:37 PM | Comments: 1
Categories: Blu-ray | Cinema | Technology

 
Comments

1.

Whiggles, that is just monstrous! I entered the HD world on a minimal budget ($199 for a Toshiba D2 - the Costco version of the A2).

I'm using my professional calibrated 4 year old RPTV via component. If the token were activated I would not have bothered entering the HD world, as the price would be that of a new TV, which I can't afford.

The studios realize the battle is uphill for both formats as it is, without alienating even more of the market. EIV are dumber than a box of rocks for doing this, as it will push potential buyers to look elsewhere.

Posted by: Bleddyn Williams, August 13, 2007 4:13 PM

Comments on this entry and all entries up to and including June 30th 2009 have been closed. The discussion continues on the new Land of Whimsy blog:

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